Coca-Cola — Share A Coke

Coca-Cola set out to revive one of its most iconic global campaigns — Share a Coke — for a new generation, many of whom had never experienced it before. They partnered with our team to create campaign assets that resonated with today’s digital natives — a generation eager for genuine, in-real-life connection. We developed shoot concepts that celebrated the joy of togetherness through laughter, stories, and true spontaneity. Our goal was to capture authentic chemistry between the talent, reflecting real-life engagement in everyday shared experiences.

Creative Director: Mako Miyamoto
Art Director: Justin Smith
Copywriter: Kyle Sundby
Photographers: Guy Aroch, Anna Palma